Congratulations, Deb. Thanks for being on the show here.
Thank you so much. It is such a pleasure to be here.
Yeah. It's really exciting to see you raising your fund. Tell me some more about Willow.
Yeah. So I had been I've been investing for the past six years, basically with the thesis that consumer brands, early stage consumer brands need to be assessed, valued, capitalized and scaled in a way that is unique to them as a category. Different, different than a SAAS company, different than a software company. So I started investing about six years ago. Angel investing check sizes, generally anywhere from $50 to 200 into these seed stage rounds, and had a strong belief that the founders and the companies not only needed capital, but also needed operational and strategic support where I could provide help.